Customer and Customer Service in Aviation

Description

Businesses often honour the adage “the customer is always right” because happy customers are more likely to award repeat business to companies who meet or exceed their needs. As a result, many companies closely  monitor their customer relationships to solicit feedback on methods to improve product line. Customers are categorized in many ways. Most commonly, customers are  classified as external or internal.

External customers are dissociated from business operations and are often the parties interested in purchasing the final goods and services produced by a company. Internal customers are individuals or businesses integrated into   business operations, often existing as employees or other functional groups      within the company.